Gaga for Polaroid

Rumours of the Polaroid instant camera’s demise may have been exaggerated. Pop star and fashionista Lady Gaga has been appointed the creative director of Polaroid and will be creating a new line or products with them. In the mean time, Polaroid has just launched the Polaroid 300 – a bubbly, pop-inspired instant film camera that comes in three colours: red, black and blue.

Available for £80, It’s almost certain this new camera will be in high demand, although it won’t quite have the hipster caché of the classic, vintage Polaroid SX-70.